September 2023 Helpful Content Update Review

Lessons Learnt from Google’s Recent Helpful Content Update It was confirmed on the 28th September 2023 that Google’s September…

Decoding Google’s E-E-A-T & How To Use It

A term that has gained significant importance in recent years is E-E-A-T, introduced by Google to assess the quality…

Boosting E-Commerce Sales: Enhancing User Experience

E-commerce user experience (UX) stands as a crucial cornerstone for driving sales and retaining customers. Optimising UX can make…

Is ReactJS Good for SEO? Pros & Cons Explained

ReactJS – often referred to as React – is an open-source JavaScript framework. Its main use is to build…

Dominate Your Market: Why Every Business Needs a Website

A business’s online presence has a huge impact on its success. Some businesses still do not realise that the…

Guide to Different Content Types on LinkedIn

LinkedIn is the world’s largest professional network, with over 850 million members worldwide. It provides numerous opportunities to connect…

The Role of Backlinks in SEO: Are They Still Relevant in 2023?

It’s no secret that backlinks play a vital role in boosting your search engine rankings. In theory, backlinks improve…

The Impact of Good UX on Your Conversion Rates

Business websites all share a simple goal – to boost engagement and drive conversion rates. Whether that’s purchasing your…

Designing a Website with Accessibility in Mind

The general criteria for a new website design for businesses is for it to look good, attract customers and,…