What is Digital Marketing?
The way we communicate has changed dramatically over the years. The introduction of multiple social media platforms for private and commercial use has allowed businesses to reach farther with their marketing efforts.
Businesses gain new visitors through different channels all the time; whether they’re search engines, social medias or simple word-of-mouth. With platforms such as Facebook, Twitter & Instagram, we are able to connect you with consumers in real-time. Every social post, every email campaign serves to create strong customer relationships.
Learn more about your business and get your message heard by the right people with us. We’ll work alongside you to establish strategies and lead you to digital marketing success. We’ll provide helpful analytical information from each platforms and, by conducting market research, we’ll identify and target specific demographics. Creating hype around your products or services with Logic Design has never been so easy!
We've worked with Logic Design for several years on our social media campaigns and had an on-going programme for website improvement. I find them excellent & would highly recommend them.
Grow Your Audience and Increase Engagement
The internet holds an abundance of opportunities for businesses.
No matter which industry you’re in, you just need to tailor it the right way for you.
With such easy internet access nowadays, you can surf the web on mobile devices as well as on desktop. For businesses, this allows more chance to make your business visible. Digital marketing techniques allow your brand to grow. A successful campaign will attract and engage a variety of customers online, which benefits you in a number of ways.
There are multiple tactics to choose from, you just need to define your goal and then decide which outlets work best for you. With years’ of experience, we help and advise business of all sizes on which methods work – enhancing marketing strategies to achieve results.
Email marketing is a simple way to promote your business to multiple clients directly. Think about how many times you check your email a day and you’ll realise the simplicity of directing key services to potential customers.
With a tailored email campaign, you’ll reach thousands of potential customers with information, promotions and topics that capture their interest. We then monitor these campaigns and use the analytics to refine your structure where needed to achieve the best engagement every time.
Conversion Rate Optimisation
When high quality traffic enters your website, it needs to be greeted with a design that converts. By undertaking research into user habits, we’ll create specific user journeys based on your end goals whilst Call to Action triggers encourage visitors to enquire and/or purchase.
Creating new landing pages, quote calculators and other interactive tools will aid engagement. Building an affinity with your potential customers and keeping others loyal is a priority – those who regularly return to your website are those that purchase the most.
Social Media Marketing
The number of opportunities that social media platforms present for web traffic is significant. By joining social media, your business and brand will become more humanised, so consumers will feel like they are dealing with real people, rather than “just a company.”
Furthermore, passive re-marketing helps to generate more connections with new customers. With friends of friends ‘liking’ and ‘sharing’ your posts and page, potential customers will be introduced to your business who may have not been initially looking for your services.
Website Content Creation
The power of online content should not be underestimated, as it not only has the power to inform potential customers and aid conversions, but also has the control over your search engine rankings.
It is important to understand your target audience and to appeal to them with the right tone of voice and vocabulary. Keeping the balance between keyword-rich, search engine-friendly content and copy that excites your audience, is a challenge that we’re finely tuned to overcome.
Search Engine Optimisation
A key part of any digital marketing strategy will focus on your online visibility, specifically with search engines such as Google. Improving your rankings for the right keywords will generate high quality traffic and boost visitors leading to subsequent enquiry / sales volumes.
Research, planning, adjusting and monitoring your campaign on a continual basis, our Search Engine Optimisation process is thorough and results-driven, giving you the best opportunity to grow your business online.
Looking for a way to gain sales with proven inbound marketing strategies?
At Logic Design, we are honest, straight-talking people who have an intense passion for website design and keep your best interests at heart.
Our friendly and proactive service means that we are helpful and easy to talk to, with an added sense of professionalism. Over the years, we have reached a true understanding of the needs of the web industry, so the advice we give you will always be truthful and we will be continuously supportive throughout your project.
We want your website to be as much of a success as you do, so we will do everything in our power to make that happen. If you have any questions or need any further information, don’t hesitate to contact our dedicated team.
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